Google Adsense is the well known name among all the webmasters . It is a really very good source of online earning if used wisely . But Google Adsense Alone cannot work on its own . Google Adsense on the one hand where requires Publishers to put ads on their website , On the other hand they also require advertisers who want to place their ads on the wide and giant network of Google .
Google Adsense is thus derived from the another program by Google for the advertisers called Adwords . Webmasters pay Google to promote their ads on the Google network . Whenever an ad get Clicked by the visitors , Google deducts a pre determined amount of money set by the advertiser itself from the advertisers deposited budget.
Now it is clear that the advertisers want to promote their product, but how can they do so ? For this, Google made another program called Google Adsense for the publishers ( Websites and Blog owners ) in which Google select the publishers on the quality content and several other requirement basis so as to take the program on a higher standard . Now publishers’ sites are used to promote the same advertisers ads from the Adwords.
Also read : 5 Ways To Double Adsense Earnings
Google then pay the publishers a certain percentage of money they deduct from the advertisers budget for every ad which gets clicked . So in Nutshell, Both the program cant work on their own and they have to work simultaneously . Moreover , As an Adsense publisher , you are helping Google top advertise their Adwords ads and they are paying a revenue for the same .
Google till date has not disclosed how much a publisher can earn per click, but it is estimated that the limits of earning per Click lie between .01 and $50.00 . Google do not suppy such information to publishers for the sake of eliminating fraudulent activities which publishers do for earning money in a short span of time .
Google Adsense also regulate a policy that Publishers cant get any money from them until they accumulate greater than equal to 100 $ . Once a publishers account reaches the earning of 100 $ , they will send the check then to the publishers unless there exists any hold on their account .